OLPD alumni among 2025 Forbes 30 under 30

Congratulations to Cole Schaefer (BS ’20, Business & Marketing Education) for being named to the 2025 Forbes 30 under 30 list in the Food & Drink Category. Schaefer, along with his co-founder and fellow U of M alum, Brian Waddick, own Smackin’. Starting out of their dorm room in college, they created a sunflower seed inspired by the nostalgia of spitting seeds on the little league ballfields, but upgraded for the 21st century customer.